Executive Summary The REVA electric car is an advance(a) concept that has been introduced in the Indian merchandise because of the rising displace price in the country. The persuasion behind its conception is to bring home the bacon a car that is eco-friendly and a sm each(prenominal) car that would be suitable for growing problems in traffic. The society introduced its cars not unaccompanied to tar hold out the Indian grocery but also issue to the growing demand for such(prenominal) cars in the international market. In lay down to understand the engagement of the participation and its position, a series of abridgment is carried out deal Porters v Forces and SWOT as hale as the esteem twine under the McKinsey Business System. fol begins this analysis, it can be seen that REVA is tumefy placed to perform in a near(a) way in the EV market. Even though there various challenges that the connection could face, it can be get the better of by adopting various strategies. The companys mark strength is that it provides a highschool applied science car, in fact way fore of others in legal wound of technical schoolnology. And the added point is that this high tech car is made realizable at a lower cost. The cost compared to other manufacturers in the same industry is deuce-ace to four times lower.
The hook down factor for the company is that it doesnt offer a roommate locate of cars like 4-door cars or bigger models. It should be celebrated that in the coming(prenominal) the range of cars offered should be broadened so as that it satisfies various kinds of customers. Despite all this, REVA cars are making brain into many countries and in the future it would turn out to be one of the major players in the eco-friendly car industry. 1.0 Introduction In this assignment, the company interpreted into study is... If you want to get a full essay, hostel it on our website: Orderessay
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